Pass The Mic
Creative Reaction Lab x Adobe • 2021
Rallying Youth Leaders Through Community
Pass The Mic was recognized as a 2021 finalist in the 7 day Creative Jam with Adobe. It is an iOS-based app that aims to develop and support emerging youth leaders through mentorship, learning opportunities, and discussion. College students will have the opportunity to connect with leaders and learn from individuals with different walks of life through our chatrooms and webinars.
What is Pass The Mic?
Pass The Mic is a place where you can join in on live town hall meetings, engage in webinars, have safe conversations in the chatrooms, and join audio or text based group discussions on important, hard hitting topics that matter to you.
Webinars: activities, discussions, videos that earn you badges as you progress as a mentor
Mentor Profile: bio, badges, tagged passions/interests, community
Town hall: listen as active leaders in the community discuss current events, trending topics on social issues, share experiences
Chatrooms: be a listener, take turns speaking, or ask questions to the question board to inspire conversation
Challenge:
Create a mobile app that helps mobilize youth leaders working towards equity.
Targeting the youth up to the age of 26, our aim was to empower individuals to redesign justice movements in their community to affect real change.
High-Level Goals
Build consciousness surrounding race & ethnicity in US
Shape community for cultural healing, safety, collective mobilization
Empower individuals through the power of offering resources
My Role
This project was in partnership with Melissa, another Product Designer in NYC, to design this app from the beginning to end including research, sketches, prototypes and passing off to judges.
Kick-Off
Forming our intentions
On a search for our long-term goal, we ran a series of exercises to address any initial questions we had surrounding our product and organized our conclusions to give us a better scope of what our challenge was.
Sprint Questions categorized into 3 major themes: safety, equity, and engagement
Long Term Goals categorized in 3 major themes: community, mentorship, and townhalls
Long Term Goal
Give youths a safe space and platform to voice their concerns and ideas regarding race and social issues in their communities.
Sketching
Searching for inspiration
To understand the landscape of the problem space, we conducted some research on existing products to learn about solutions that have already been created and find the holes where our product could fill in.
Notable themes to emphasize:
Community
Mentorship
Open Discussions
Creative Reaction Lab was our inspiration to learn about how to educate and provide information to the focused communities
ADPList demonstrates how individuals can connect with mentors in their communities
Houseparty illustrates how to connect individuals in a personal but safe and open space
Fostering Genuine Connections
Building a community was the leading focus for this project so we ensured that we created an equitable and safe experience for mentors and mentees to unite common interests for a social cause. Although we wanted to incorporate different functionalities to support a community, supporting a mentor and mentee relationship was most important.
Crazy 8 Sketches
Mel’s Solution Sketches
My Solution Sketches
Outcomes
Onboarding
Walkthrough - guides users through 3 main features
Sign Up - links school affiliations and profile choice to identify as mentor vs mentee
Preferences - users can select 5 topics of interest to be matched with other like-minded individuals
Evolving from mentee to mentor
Mentees level up by completing webinars that include videos, activities, and discussions and earn a badge upon completion. As badges rack up, they’re one step closer to becoming a credible mentor for others.
Townhalls
Listen in on active conversations hosted by community leaders/mentors speaking on hard-hitting topics that may be difficult to discuss. Anonymous messages/questions can be sent to the question board for hosts to answer.
Chatrooms
A “microphone” is passed around in the chatrooms as youths are able to hold open conversations and share experiences, struggles, and personal revelations while moderators monitor the dialogue.
The Good
We were able to deliver a product that met our goals and achieved the prompt by ultimately trusting the process and heavily doing our due diligence in regards to our research.
The Bad
As we were on a time crunch to pass off our project to judges, we didn’t have the opportunity to spend much time on the visual designs which ended up being one of our downfalls.
What I’d do differently
Spend more time on our visual designs to construct a more curated and intentional color palette.